Team Leaders

Corporate

: Ryan Lake Chief Executive Officer As the Chief Executive Officer of Lake Group Media, Ryan concentrates on new product development, corporate strategic vision and recruitment. Specifically, Ryan oversees the vision of the organization and develops the technology, relationships, and partnerships necessary to allow the company to provide incremental income to its list management clients, improved response and efficiency for acquisition clients, as well as develop and launch new products and services in the analytical, database, and interactive arenas. Ryan also plays an active role in various DMA councils. Prior to becoming CEO in 2000, Ryan held various positions within the organization in the list brokerage, interactive and list management departments. Ryan holds a bachelor's degree in marketing from the University of Notre Dame. Contact Ryan.

: Karen Lake Chief Operating Officer Karen Lake began her direct marketing career as an Assistant Marketing Analyst at Audrey Jones where she learned the basics of direct mail, after which Karen spent 10 years in catalog circulation at national catalogs Lillian Vernon Corporation and MicroWarehouse. While at Lillian Vernon Karen's responsibilities included overseeing circulation, both housefile and prospecting, across 8 titles and for close to 200 million catalogs a year. Karen's experience includes housefile segmentation, modeling, list acquisition, list management, budgeting, analysis, database builds, package inserts, and blow-ins. Karen holds the position of Chief Operating Officer at Lake Group Media, Inc. These years of both consumer and business-to-business mailer-side experience have given Karen the background to work with LGM's top clients, helping them to achieve their marketing goals and providing them with comprehensive marketing strategies. Karen holds a Bachelor's degree from Hofstra University and a Master's degree from Iona College. Contact Karen.

Brokerage Team

: Joe Robinson SVP, List Brokerage Joe is a 15+ year industry veteran in the list brokerage industry. As Senior Vice President of List Brokerage Sales, Joe is responsible for maintaining his own roster of accounts, which include both traditional direct marketers such as WSJ.com, Barron's, New York University, Investor's Business Daily and Wenner Media as well as marketing agencies like Rhino Marketing and Dryden Partners. Joe's years of list expertise, negotiation skills, and relationships are combined with the most advanced list research and analytic tools, allowing him to effectively develop direct mail plans and email plans for his clients. In addition to maintaining his own accounts, Joe is responsible for the development of new products and services to help all Lake Group Media acquisition clients lower their acquisition costs and improve the efficiency and effectiveness of their marketing campaigns. Joe is also responsible for new business development in the brokerage area. Contact Joe.

: Joanne Elias Associate Vice President Joanne Elias has been with Lake Group Media for more than 20 years. As Associate Vice President in the Brokerage Division, Joanne works closely with some of the industry's leading publishers, strategically planning and executing their direct mail acquisition campaigns. Joanne's areas of expertise include circulation planning, response analysis, test list research and competitive market analysis. Joanne provides comprehensive mail plans, in-depth test recommendations, and marketing support to clients such as The Atlantic, American City Business Journals, Scientific American, Foreign Affairs, Business Management Daily, National Review and Kiplinger's Retirement Report. Contact Joanne.

: Heather Maylander Managing Director Heather Maylander has over 23 years of industry experience. Her career started at ALC in 1987 through 2008 where she was an Executive Vice President until joining Lake Group Media as Managing Director. Heather specifically set out to have a diversified portfolio of clients in both not for profit and the commercial marketplace, which allows for effective and innovative penetration into secondary markets. Heather's main focus as a marketing partner is to bring viable and cost effective solutions to acquire/reactivate/retain new donors, buyers or subscribers from complimentary channels whether it is email, direct mail, ad placement, insert media and mobile texting. Heather's brokerage experience includes Planned Parenthood Federation of America, Christianity Today, Special Olympics International, Heifer International, DCCC, Environmental Defense Fund, Project Hope and City Harvest. Her commercial experience includes Barney's, Tommy Bahama, Neiman Marcus, Horchow, Gevalia, Harry & David, Historic Aviation, Mother Jones, Wall Street Journal and New York Times. Contact Heather.

: Kathy Stivaletti Client Relationship Director For over 20 years, Kathy Stivaletti has successfully planned and executed direct mail acquisition campaigns for today's leading direct marketers, improving response rates and lowering costs per new customer. As Client Relationship Director within the List Brokerage Division, Kathy oversees the day-to-day operations of all of her accounts. Kathy's broad experience spans the spectrum in the direct marketing world -- she's been a broker, a manager and a mailer. In addition, Kathy has volunteered her time on the DMA's List and Database Council Operating Committee and maintains membership in several direct marketing related organizations. Clients include 92nd Street Y, Cruise West, Cygnus Business Media, Dale Carnegie, Drug Information Association, Future US, International Travel News, Missionary Association of Mary Immaculate, Texas Highways, Thomson Reuters, Uline, University of Wisconsin and Vendome Group. Contact Kathy.

: Elisa Klatt Senior Account Executive Elisa Klatt started her brokerage career here at Lake Group Media, Inc. over 15 years ago. She made her way from an assistant broker to senior account executive, where she works daily on planning successful mailings for her clients, who she has built strong relationships with throughout her years in the industry. Elisa's areas of expertise include circulation planning, response analysis and test list research. Her roster of clients includes consumer publishers, fundraisers and seminars such as Graphics Press, Bonnier Corp., Gerber Products Company, Morris Communications, Foreign Policy Magazine and many more. Contact Elisa.

Management Team

: Lenny Medico SVP, List Management Lenny possesses over 15 years of List Management experience. Lenny began his career in 1993 at Lake Group Media as a Sales Manager for 4 years and then worked for 6 years at American List Counsel as the Vice President and Director of Accounts. Lenny returned to Lake Group Media, Inc. in April of 2004 as Senior Vice President of List Management. Lenny is always contributing fresh ideas and new insight to the Lake Group Media, Inc. sales approach. He brings a disciplined, results-oriented approach to the priorities and demands of list account management and his analytic ability and excellent interpersonal skills have garnered praise from his relationships with list owners, brokers and mailers. Lenny has an active role in new business acquisition and his primary role in overseeing the Lake Group Media List Management Department is to garner all necessary resources to develop and execute unique proactive sales and marketing plans for Lake Group Media's prestigious portfolio of clients to generate the maximum list rental income possible. Lenny has a bachelor's degree in Marketing from Iona College and is an active member of the DMA and Circulation Counsel. Contact Lenny.

: Jed Dorney VP, List Management Jed has years of agency experience in the financial marketplace, and brings a fresh approach to list management, providing new ideas that are "outside the box" of traditional methods. His agency experience combined with his 9 years with Lake Group Media, enables the sales staff to reach non-traditional agencies with list management recommendations; an untapped market at most traditional list firms. Jed is the primary point of contact, providing monthly status of sales and marketing efforts. He coordinates information from all areas of list management to insure the smooth flow of information to clients on a consistent basis. This approach is not only beneficial to the list owner, since it provides one central source for information, it also enables other departments, specifically the sales team, to focus exclusively on efforts in recommending and up-selling files. Contact Jed.

: Lisa Dolzadelli Director of Client Services As Director of Client Services, Lisa is fully aware of the fact that the quality of service rendered to direct marketers is the pivotal function upon which all future orders hinge! To this end, she is dedicated to personally guiding, training and insuring the professional development of her staff of 10+ customer service representatives, who recognize that accurate order processing and timely shipment are vital to our clients. Furthermore, Lisa's long term, personal relationship with both brokers and service bureaus enables her to successfully respond to all challenges relating to fulfillment, order clearances and special requests. Year in and year out, both clients and staff benefit from Lisa's experience and expertise. Contact Lisa.

: Lenore Cunningham Sales Director Lenore Cunningham has over 10 years experience in list management sales with a strong focus in consumer publishing. She began her career in 1998 working for Mal Dunn Associates as an exchange analyst then moved into list management sales and in 2004 was promoted to Director of List Management. Lenore worked with a consumer publishing roster that included prominent companies such as Gruner & Jahr,U.S. News & World Report, Disney Publishing Worldwide and Entrepreneur Media as well as other major consumer companies such as Gevalia Kaffe-a Division of Kraft Corp., MothersWork and Direct Checks Inc. In 2006, Lenore joined Lake Group Media's list management sales team in support of our commitment to growth and currently manages the sales for Bonnier Corporation's thirty five titles including BabyTalk, Parenting, Popular Science, Field and Stream and Outdoor Life. She is an active member of the DMA, Direct Marketing Club of NY and the Hudson Valley DMA. Contact Lenore.

: Danny Grubert Sales Director Danny began his direct marketing career over 10 years ago at Venture Direct Worldwide. He joined Lake Group Media in 2001 and has been an integral part of the List Management division. During this time Danny has developed an extensive mailer and vendor network, having worked with a wide range of business publishing, business merchandise, associations and seminar clients. Danny is responsible for all sales and marketing efforts of such key accounts as American Bar Association, American City Business Journals, Harvard Business Review, NewBay Media and Thomas Publishing. Contact Danny.

: Belkys Reyes-Cuni Sales Director Belkys began her career in direct marketing over 20 years ago after graduating from Pace University. Shortly after graduation, she joined a direct marketing firm in New York as an Account Executive. During her tenure there, she honed her marketing skills and knowledge while moving up the ranks to Vice President of List Management. Over the years, Belkys has had the opportunity to work within various sectors of our industry across the business, consumer, and international markets. Belkys joined Lake Group Media in 2003 as Sales Director. Her dedicated work ethic combined with her knowledge and experience gives her unique insight and the ability to handle the sales and marketing efforts for each of our prestigious accounts at Lake Group Media. Some of her accounts include Frank Cawood & Associates, Future USA, Macys, Newsweek, Scientific American, Smithsonian Magazine, Week Publications, Wildlife Conservation Society and Weider History Group to name a few. Contact Belkys.

DonorBase

: Bruce Demaree Director of Development, DonorBase Bruce Demaree serves as Director of Development for DonorBase, a cooperative database exclusively serving nonprofits and fundraisers. As a 10-year industry professional with deep experience in data management and compilation, Bruce thrives on building lasting partnerships with clients by providing valued solutions to their donor acquisition list needs. Contact Bruce.

: Allison Hoshia Account Executive Allison began her career in direct mail brokerage and marketing for a retail body and bath company. Allison applies her knowledge and skill to DonorBase as list manager on the NOZA and National Relief Charities files. Enthusiasm for non-profit response marketing, coupled with careful attention to her client's needs, makes Allison a key member of the DonorBase team. Contact Allison.

Direct List Services

: Mike Connolly Vice President, DLS Mike began his direct marketing career more than a decade ago at Medical Economics providing allied healthcare professionals, hospital personnel, nurses, physicians, to healthcare marketers. From 1996 - 1999, he worked for InfoUSA/Database America, specializing in offering compiled and response files, data processing, profiling and modeling. Mike later went to work for Venture Direct Worldwide from 1999-2001, where he not only provided the above services, but also specialized in now offering printing, mailing and online/email services. As Vice President in the Direct List Services Division of Lake Group Media, Inc., Mike offers a 'One Stop Shop' solution for the direct marketing community. These solutions represent List Recommendation, Data Processing, Printing, Mailing, Modeling and Profiling capabilities. Mike's current clients include Material Handling Industry America, Law Seminars International, Optinetics, American Trainco, CLE International and Concrete Technology. Contact Mike.